MirrorMe AI Featured on BBC Programme
- Jean-Pierre Allard
- 5 days ago
- 2 min read
Successful Milton Keynes AI Media startup MirrorMe AI has just been featured by the BBC on Politics East. JP Allard, Managing Director, was interviewed and gave a demonstration which featured some of the groundbreaking work they are doing to aid the UK’s exporters reach everyone ‘everywhere’ with digital twins speaking any of over 175 languages.
MirrorMe’s Director for AI Transformation, Damian Smyth, was also featured in the same programme, stressing how vital it was not just to manage technological change but to put great care into the human side of AI transformation.
“I really appreciate the Politics East team taking the time to explore how AI can make work easier and more accessible for everyone. What often gets missed in the public debate is how AI can remove barriers, whether that’s language, location, or confidence, with new technology. Our focus at MirrorMe AI is on creating tools that support people in their day-to-day roles and open the door to new ways of working that feel intuitive rather than intimidating. It’s encouraging to see broadcasters giving space to that side of the story,” said Damian.
MirrorMe AI is set to rapidly expand operations from its Milton Keynes HQ, with agents being recruited across the UK, Italy, the Netherlands and Dubai, with a disruptive AI-powered service that helps companies create media to gain and support new customers in any location around the world by simply sending scripts, which they convert using AI into creative agency-quality videos. This means companies can directly address and support clients without the huge time and cost of attending tradeshows or relying on building up foreign distribution in order to gain market entry at a fraction of traditional costs.
John Allard, Managing Director of TVNF and MirrorMe AI said:
“I want to thank the BBC reporter Ben Scofield and the BBC’s Politics East team for doing us justice by giving me a chance to explain, against the background of so much fear mongering about AI, that it can be both a creative force and boost the fortunes of companies and create entirely new amazing business opportunities and careers for those who can embrace the change.”
The feature was aired on BBC One on Sunday, 7th December at 10:00 AM and will subsequently be available to watch on BBC iPlayer at:
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