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Worth A Read
Behind the Scenes. Beyond the Trends.
Welcome to the MirrorMe Blog, your go-to resource for exploring the intersection of AI, business strategy, and innovation. Here, we share actionable insights, expert analyses, and practical guides to help companies leverage artificial intelligence, enhance operational efficiency, drive revenue growth, and stay ahead in an ever-evolving digital landscape. Whether you’re a business leader, marketer, legal professional, or tech enthusiast, our content is designed to inform, inspire, and empower your next decision with AI-driven strategies.
Stay informed and ahead of the curve. Check in weekly to MirrorMe Blog to receive updates on the latest AI trends, business strategies, and innovative solutions delivered straight to your inbox. Unlock actionable insights that help your business adapt, innovate, and thrive in a fast-paced digital world.
MirrorMe AI: End-of-Year Newsletter 2025
Year of Acceleration: From Founding to Breakthroughs This year marks the very first chapter of our organisation. MirrorMe AI was launched in February, driven by a simple belief: that AI media should empower people, organisations, and communities, not overwhelm them. In just a few months, that idea has evolved into a fast-moving reality and is scaling up to become a true international business with agents appointed across Europe and the Middle East. MirrorMe AI has rapidly gro
Creating AI Avatar Videos: Best Practices for Marketing Managers
As video dominates the marketing landscape in 2025, AI avatar videos have emerged as a powerful way to boost engagement, personalise content, and scale production without the usual resource drain. For marketing managers juggling tight budgets and fast timelines, mastering AI avatar video creation is both a challenge and an opportunity. Best Practices for AI Avatar Videos: Understand Your Audience and Objectives Effective AI avatar videos start with crystal-clear goals and aud
How AI Video Content Is Revolutionising Marketing Strategies
Video has become the centrepiece of digital marketing. By 2025, it is estimated that video will account for a staggering 82% of global consumer internet traffic! As platforms prioritise video content, brands face mounting pressure to produce high-quality, engaging videos regularly across multiple channels. Traditional video production, with its high costs and lengthy timelines, simply can't keep up with this demand. Enter AI-powered video content! This innovation is transform
Caution and Innovation: Navigating AI’s New Frontier in UK Legal Practice
Is your firm AI-ready and regulation-ready? This essential briefing cuts through the AI to spotlight the real risks, rules, and rewards for legal professionals embracing AI in the UK. From generative tools to digital client avatars, discover how to stay innovative without compromising trust, compliance, or client care. Your firm’s next competitive edge could also be its biggest liability, unless you proceed with clarity and care. Client Confidentiality in the AI Era Avoid un
Meet Miriam: MirrorMe’s Interactive AI Avatar Is Now Your Go-To Guide
At MirrorMe, we believe the future of AI isn't just intelligent, it's interactive. Today, we're thrilled to introduce our latest innovation: Miriam, the first-of-its-kind interactive AI avatar designed to answer all your questions about MirrorMe in real time. Whether you're curious about how MirrorMe avatars work, what customisation options are available, or how to integrate our technology into your brand, Miriam has the answers. Always available and infinitely scalable, Miri
Custom AI Avatars: A Game-Changer for Businesses
Businesses constantly look for ways to connect with customers in meaningful ways. Customers expect quick answers, consistent brand experiences, and engagement across multiple platforms. One tool gaining traction is a custom AI Avatar of your top sales rep, founder, or anyone who you would want to represent your brand. These digital twins offer a new method for engagement, communication, and brand representation. An AI Avatar can be your digital twin. It can speak, express emo
Milton Keynes Media Director launches groundbreaking business video news channel with a broken arm!
JP Allard, Managing Director of TVNF, was able to use his own AI technology, MirrorMe AI, to save the day after a freak accident that...
Forget ChatGPT: Transform Export Marketing
In a world of volatile tariffs, fragmented buyer journeys, and rising expectations for localised engagement, traditional export tactics no longer cut it. But where there's complexity, there's opportunity. Powered by Perplexity AI and MirrorMe AI, export managers are rewriting the rules and winning. Why This Approach Works Speed to Market: Go from research to campaign launch in weeks, not months. In today’s global race, first movers win. Massive Scale: Reach thousands of bu
Scaling MirrorMe: New Talent, Global Reach, and the Future of AI Avatars
Building on the successful launch of MirrorMe, a revolutionary managed service that creates realistic AI Avatars by clients simply...
Enhancing Patient Care with AI Avatars
Opportunities and Challenges for Healthcare Professionals Helping Clinicians Do More With Their Time AI avatars are transforming the interaction between private healthcare providers and NHS professionals with patients. By handling duties like patient education and communication, these digital assistants free up clinicians. This allows them to concentrate on what truly counts: delivering clinical care. Why AI Avatars Matter in Healthcare Clinician Time is Limited Clinicians
10 Cases of CEO Deepfake Fraud & The Perfect Counter Measures!
Protect Your Organisation from AI Deepfake Scams The age of AI is here. It's efficient. It's powerful. And it's being weaponised. CEOs...
How UK Companies Can Thrive in the New Trump World Order with AI Avatars
Donald Trump's recent "Liberation Day" tariffs have introduced a 10% baseline tariff on UK exports to the United States, posing...
How to Dominate Your Business Empire with AI Avatars
Historically, leaders used physical representations like statues and coins to project authority. In today's fast-paced business...
The Impact of Hyper-Realistic AI Avatars
In the world of media production, visuals carry weight. As Managing Director of The Video News Factory (TVNF), I've always believed that a compelling image can speak volumes. This belief was put to the test when I embarked on a new venture: creating a hyper-realistic AI avatar of myself. Our company, in collaboration with Doriel Alie, launched MirrorMe, a service designed to transform scripts into presentations delivered by hyper-realistic digital twins, eliminating the need
The ROI of AI Video & Why Brands Can't Afford to Be Invisible
Discover how AI videos are helping brands grow, communicate, and stay visible, plus real-world examples you can learn from and apply today.
Why Professionals Struggle with Video Content: And How MirrorMe Solves It
Video communication dominates, making video content the most powerful tool for engaging audiences, building authority, and driving business growth. Yet, for many professionals, creating video content remains a major challenge. At the launch of MirrorMe, we explored AI-powered avatars for business, a truly game-changing service to help businesses streamline their content strategy, whether for internal communications or external marketing. It's important to understand: Why is v
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